Economics in a business context

To chci

The second edition of the highly successful introductory economics text providing a business-centred, rather than discipline-centred approach to the subject. It relates the prevailing economic theories to the realities of business activity through the extensive use of cases. This revised, updated and expanded edition includes new sections on the EC and the ERM, improving efficiency, developing competitive advantages and a new chapter on the labour market environment. … celý popis

Podrobná bibliografie

Hlavní autor

A. D. Neale

Další autoři

Colin Haslam, 1958-

Typ dokumentu

Knihy

Fyzický popis

xx, 311 s. : il. ; 25 cm

Vydáno

London : International Thomson Business Press, 1994

Vydání

2nd ed.

Edice

Business in context series

Témata

ekonomie

podnikání

podniková ekonomika

economics

business

managerial economics

učebnice

případové studie

textbooks

case studies

Bibliografie

Obsahuje bibliografie a rejstřík

ISBN

0-412-58760-2